I’m curious, do you have a bucket list? I can’t say I do per se though I’m sure I have one in my head somewhere. It’s probably full of all the typical things many of us hope to do before we err… kick the bucket.
While I currently don’t have any intentions of writing one, I do like the idea behind it. I’m no stranger to wanting something but holding back because of fear or shall we say… lack of balls. So, I thought I’d share one random thing I would like to do.
As some of you may have read, my boyfriend has brain damage. I won’t get into anymore than I already have, but having seen the devastation F.A.S.D. (Fetal Alcohol Spectrum Disorder) causes to individuals and their families, I have this need to raise more awareness about it. In fact, a year or so ago I almost packed up modernemotive to go back to school to specialize in it. Somewhere along the way I realized that while F.A.S.D. will always be in my life, I can’t live and breathe it. But, there’s lots of stuff I can do from the outside to help raise awareness.
Funnily enough, one of the reasons I left the corporate world was because I felt like I was doing absolutely nothing to better society. Sure, the money was fabulous, the pats on the back for great work were nice, blah, blah, blah… but at the end of the day, I was just putting money into the pockets of the big corporations. I stopped giving a shit if a campaign, website or competition we designed went above and beyond the expectations. I stopped giving a shit when we got awards for great design that served no purpose other than to look cool and drive sales. I’m not saying there’s anything wrong with the above. I still do freelance design work here and there and enjoy it. It’s just not the only driving force for me anymore.
Anyways, what do I intend to do to raise awareness? I want to take my creative skills and design these highly emotive awareness campaigns. One idea is to put together a stop-motion video. A PSA I guess you could say. I have this dream it will become one of those crazy successes both online and offline. Yes I know my expectations are set high but in reality, even if it just gives all the F.A.S.D organizations out there another tool to share their message, I’ll be happy.
What’s stopping me? Right now… lack of knowledge. A storyboard. A vision. It’ll come though… when the time is right and I can do it justice. The cogs are already turning.
So friends, tell me one thing you want to do. Perhaps it’s something no one would ever assume about you. Perhaps like me it’s something close to your heart you just need to do. Or perhaps it’s just something as simple as a wanting to visit a certain country or learn a new skill. And while you’re thinking of your answer, perhaps the more important question is… what’s holding you back?



